Director of Paid Media

ABOUT THE COMPANYWe are home to the largest gardening community on the planet - trusted by millions across You Tube, Instagram, Tik Tok, and our blog for making gardening simple, fun, and possible for everyone. Our vision is bold: a garden in every home. The future of gardening is already here- and it’s Epic.EEO STATEMENTAt Epic Gardening, we are committed to cultivating a workplace that reflects the rich diversity of the world we strive to grow in. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This is not a remote role.KEY RESPONSIBILITIES & IMPACTOwn paid media performance across Meta, Google, and emerging channelsDrive aggressive YoY growth while managing spend efficiencyScale revenue responsibly across both EG and BI portfoliosPartner with Creative, CRO, and Lifecycle teams to unlock growthManage budgets, forecasts, and performance reportingMake decisive tradeoffs during promotional periods and peak seasonsBuild systems that allow for sustainable, scalable growthYou are comfortable launching campaigns and managing allocated spendABOUT YOUThis is a great fit if you…Have helped scale a DTC brand to 50M+ in annual revenueYou thrive under accountability and pressureYou want your compensation tied directly to business outcomesYou are comfortable trading security for upsideYou think in terms of growth, not maintenanceYou want to build something that scalesThis won’t be the right role if you…Candidates seeking only a guaranteed salaryOperators optimizing for stability over growthThose uncomfortable with aggressive targetsAnyone who prefers incremental improvements over step-change resultsOur interview process for this role should take 4-5 hours of your time in total.