Director of Paid Media Activation

Director of Paid Media Activation

About the Company: A respected marketing agency in the Marketing and Advertising industry, privately held and known for innovation.

About the Role: We are looking for a talented Director of Paid Media Activation to lead our paid media activation efforts. This is a key position that involves overseeing the execution of paid media campaigns from setup through to performance analysis. The role requires a strategic focus on enhancing processes, tools, and quality controls to ensure top-notch operational excellence.

The successful candidate will:

Mentor and inspire a diverse paid media team, fostering a collaborative and innovative environment.Champion the exploration and implementation of emerging advertising technologies.Collaborate with strategy and finance leaders for meticulous budget planning and management.Develop advanced measurement frameworks and attribution models that align performance with client objectives.Applicants should have:

A minimum of 10 years of experience in paid media activation, ad operations, or performance marketing, preferably with a background in an agency setting.A proven track record in leading and developing multi-disciplinary teams with success.Extensive expertise across diverse digital and traditional media channels.A strong analytical approach and experience with various marketing and advertising technologies.The ideal candidate will be an outstanding communicator, adept at converting complex data into clear insights, and will possess a history of scaling operations and enhancing efficiency. This position presents an exciting opportunity to lead a high-performing team within a rapidly growing agency, with an emphasis on redefining modern marketing models. You will experience the benefits of autonomy, innovation, and tangible impact in a supportive and agile workplace. Travel requirements are less than 10%.