The Director of Paid Search (PPC) Advertising will be responsible for developing and executing a comprehensive paid search strategy that drives significant online traffic, leads, and revenue for Apex Service Partner companies. This role will require a deep understanding of Google Ads, Bing Ads, display advertising, and landing page optimization, as well as strong analytical and leadership skills. • Landing Page Optimization: Collaborate with the website team to optimize landing pages for maximum conversion rates. • Strong understanding of paid search advertising principles, including keyword research, bid management, and ad targeting. • Ability to work effectively in a fast-paced, data-driven environment.
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