Oct. 30, 2024

Director, Solutions Architect (Media Advertising)

Publicis Groupe Chicago, Illinois

Company DescriptionWith a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. This is a new and unique opportunity to help a highly innovative consumer technology client navigate through an ever-changing data landscape through providing thought leadership and creating synergy amongst agency and client teams to ensure best media campaign results possible now and in the future. The ideal candidate has a minimum of 7 years of directly related experience in data-driven media strategy, and consumer insights with in-depth knowledge of data, platforms and the advertisement technology marketplace. Responsibilities: Guide and drive use of data and technology to impact media strategies for brands based on business objectives.Includes collaboration across to Strategy, Investment, and Analytics to oversee the deployment and activation of marketing technologiesMulti-year future state visioning of existing solutionsEvaluate new and current data & technology partners and new approaches for greatest client impactPioneer innovative approaches & solutions to address business objectives (via custom solutions) and industry gaps (via agency product development)Lead a team and leverage talents and abilities to achieve best solutions and results possibleBuild and maintain relationships amongst internal and external stakeholdersBuild presentations and deliver to internal partners and clientsServe as the marketplace representation for Starcom's Data Practice and its impact on client businessesUnderstand how platform/data technologies work and offer the ability to explain technical concepts in ordinary terms (be technically savvy - understand the opportunities and limitations)Communicate opportunities, learnings, and recommendations with authority and credibilityDeveloping business cases for the client to secure talent in Starcom talent and technologyQualificationsBachelor's degree or higher preferred, ideally in marketing, advertising, business, marketing, technology, analytics, or equivalent7+ years of professional experience in consulting (strategy or operations), digital and advanced analytics, marketing technology, digital strategy, and buyingStrong attention to detail and understanding sense of urgencyProven track record in establishing priorities and strategic thinkingStrong entrepreneurial mind-set with the drive to dig in, problem solve, and evolve solutions; comfortable providing clarity in times of ambiguityAbility to cultivate relationships with technologyExcellent written and verbal communication skillsExcellent relationship building and decision making skills with the ability to think creativelyProficiency in Microsoft Office SuiteAdditional InformationStarcom is an Equal Opportunity Employer.

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