We bring specialized expertise in strategic planning, organizational effectiveness, data analytics, talent management, human capital management, and PMO services. We value highly and therefore cultivate a collaborative working culture that emphasizes each employee's strengths and interests in building our team and delivering for clients. The Senior Communications and Marketing Strategist serves as a subject-matter expert for the Army’s Directorate of Prevention, Resilience and Readiness (DPRR), providing communications planning and overseeing the development of marketing campaigns focused on social impact and cause. Act as lead in implementing an in-depth, enterprise-level Strategic Marketing Roadmap (SMR) and multimedia campaign for DPRRs programs and services (including, but not limited to Suicide Prevention, Personal Readiness & Resilience, Quality of Life, Sexual Harassment Awareness and Prevention, and Alcohol & Substance Abuse).Ensure themes, messages, and desired outcomes of the SMR are synchronized across all channels (including but not limited to paid, earned, and owned media, both print and digital materials and Strategic Communication Plan).Establish concepts, directional touchpoints, toolkits, copy and required materials for the successful launch of the campaign.Monitor the success of the tactics and recommend decisions based on data to make SMR refinements and develop future SMR phases.Manage relationships with external marketing and market research firm and their associated deliverables to ensure that they meet contract obligations.Oversee a yearly assessment of DPRR products, including coordination with external SME’s, focus groups, and a user feedback instrument. Well-versed in the stages of social impact/cause marketing as well as communications and marketing benchmark criteria OR: Minimum of a Master’s degree from an accredited college or university in either mass communication, marketing, advertising, public relations, health communications, or journalismSubject matter expertise in print and digital Strategic CommunicationsKnowledgeable with Microsoft Office Suite and SharePointStrong work ethic with excellent organizational and inter-personal skillsSelf-starter with demonstrated leadership and team-building capabilitiesAbility to interface with executive-level clientsExceptional written and oral communication skillsAbility to multitask and juggle competing prioritiesMay require the ability to obtain a U.S. government security clearance
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