E-Commerce & Marketing Specialist

## E-Commerce & Marketing Specialist Apply remote type: Remote locations: PA Simple Tire Headquarters: Remote United Statestime type: Full time posted on: Posted 2 Days Agojob requisition : R13621## As an E-Commerce & Marketing Specialist – Direct to Consumer, your essential job responsibilities will include the following:## ## E-Commerce & Marketing Operations * Drive the financial plan by analyzing daily performance metrics (Sessions, CVR, AOV) and identifying actionable trends to inform cross-functional decision-making. * Serve as a key point of contact to facilitate information flow between Sales and Marketing, ensuring all channel leads have necessary assets. * Act as a brand enthusiast by traveling to automotive events to capture photo and video footage; assist in basic editing for social and multi-channel content strategy. * Optimize the rollout of sales campaigns by coordinating cross functionally to ensure site assets are ready for launch. * Execute A/B tests on landing pages and promos, gather data and analyze test outcomes and synthesize lessons learned to provide strategic recommendations for improving the marketing program. * Ensure accuracy of promotional execution, including auditing site badges, discount eligibility, and tracking link functionality. * Maintain dashboards, models, and 'post-mortem' documents to track the success of marketing initiative. * Identify actionable insights and implement solutions that drive revenue and conversion growth. * Work collaboratively with Merchandising and Pricing to ensure site listings and promotions align with inventory and business goals. * Provide data inputs and administrative support for monthly sales and demand forecasting processes. Base Pay Range: $63,000 - $72,000## Competencies Required * Automotive Industry Passion * Analytical & Detail-Oriented * Visual Content & Creative Coordination * Organizational & Multi-tasking Skills * Collaborative & Proactive Communication * Technical Aptitude * Data Interpretation & Insights * Solution-Oriented Problem Solving * Operational Agility## Requirements * Bachelor’s degree in Marketing, Business, or Communications * 1+ year of experience in marketing, e-commerce, or a related field. * Active automotive enthusiast with industry knowledge * Proficiency in Google Sheets and data analysis * Hands-on familiarity with eCommerce platforms (CMS), site merchandising tools, or promotional engines * Basic photo and video capture ability * Familiarity with creative editing software * Understanding of DTC business models * Availability to travel for events and support on-site content creation * Adaptability in fast-paced environments ** Physical Job Requirements *** Continuous viewing from and inputting data to a computer screen * Talking through the computer for meetings and one-to-one conversations * Sitting for long periods of time * Travel required (