Job Summary: We are seeking an experienced E-commerce Ads & Performance Analyst to manage, optimize, and report on paid advertising performance across multiple online marketplaces and ad platforms. This role requires strong analytical skills, deep familiarity with major e-commerce ad ecosystems, and advanced Microsoft Excel expertise to transform raw advertising and sales data into actionable performance reports. The ideal candidate is highly detail-oriented, data-driven, and comfortable working with large datasets extracted from multiple ad and seller platforms. Key Responsibilities: - Ad Campaigns Optimization and Advertising Performance Analysis Analyze daily performance of paid advertising campaigns across: Amazon Ads Google Ads TikTok Ads eBay AdsMonitor key performance metrics such as ACoS, TACoS, CPC, CTR, Conversion Rate, and Profit MarginProactively identify trends, inefficiencies, and growth opportunitiesInvestigate slow-moving products and suggest ways to improve salesProvide data-backed recommendations for campaign optimization and budget allocationSupport ongoing campaign performance improvements through structured analysis - Data Management, Data Analysis, and ReportingUse advanced Microsoft Excel features to analyze large datasets, including: Pivot tables/chartsAdvanced formulas (LOOKUPs, INDEX-MATCH, SUMIFS, etc. )Extract raw sales and advertising reports from: Ad platforms, Seller centers/merchant dashboardsClean, organize, and consolidate data from multiple sourcesBuild and maintain performance reports (daily, weekly, monthly)Create dashboards and summary reports for management reviewEnsure data accuracy and consistency across platformsImprove existing reporting templates and develop new ones as needed Required QualificationsProven experience as an Ads Analyst, E-commerce Analyst, or similar roleHands-on experience managing or analyzing ads on: Amazon Ads Google Ads TikTok Ads eBay Ads (Preferred experiences: Walmart Ads and Best Buy Ads)Strong understanding of e-commerce KPIs and paid advertising metricsAdvanced Microsoft Excel skillsExperience working with raw data exports from ad platforms and seller centersStrong attention to detail and data accuracy Employment Type: FULL_TIME
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