April 7, 2021

eCommerce Digital Marketing Associate

Confidential Maine, Maine

E-Commerce Digital Marketing Job Description This E-Commerce Digital Marketing and Data Operation role is responsible for all aspects of our e-commerce digital market and data operation including data analysis. Need a lot of self-learning and innovation. Duties and Responsibilities: Create product data entry or web content Researching, writing, and presenting content in ways that appeal to the website target audience; Collect media (picture/video) related to our products; Work on or assign media editing and collecting tasks to other team members; Upload material (pictures/videos) on to the website; Product data entry or web content maintenance Monitor the quality and customer feedback about our web content. Editing and proofreading product web contents by colleagues or freelancers; Optimize the product data (listings or web contents) Use platform reports and sales data for marketing analysis; use the results for marketing optimization; Use the search engine or industrial website to research the market trend and used the result to optimize our sales strategy; Digital marketing promotions Collect marketing channels to expand our e-commerce business; Created marketing advertising to increase our sales; Monitor the CoS (cost of sale), adjust the budget to optimize our profit. Pricing and Strategy Develop an algorithm to predict product pricing; Research the product life cycle and sales strategies; Research the market competitors, keep our sales competitive; Product Sourcing Help operation teams to resolve the oversold orders; Use sales data and trend as feedback for product sourcing; Help the sourcing team to source low in-stock items Make recommendations for new products on product sourcing; Share knowledge and/or provide necessary training to other members; Assign tasks and monitor the performance of lower- level team members; Software tool improvement Work with the software team to implement new software tool to improve the efficiency of the marketing team; Testing the marketing software tools and report bugs; Get familiar with e-Commerce platform APIs; Use them as tools to improve work efficiency; E-Commerce website development.

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