May 3, 2021

eCommerce manager

Confidential Santa Barbara, California

Qualifications • Content Creation/Marketing (SEO/SEM) Experience: 3 years plus experience . Copywrite Experience 3+ Years • Experience with 3rd Party Market places such as Amazon and eBay: 3+ Years’ Experience • Website Management: 3+ Years . Adobe/Photoshop skills 3+ Years • Google AdWords: 2 years • Social media marketing: 1 year Full Job Description We are looking for an individual to help lead and grow our ecommerce department. Responsibilities include: • Development and implementation of the Brand strategy • Overseeing implementation of the Marketing strategies • Manage content on our Website • Execute SEO and SEM tactics • Must be familiar with Social Media Marketing • Must be familiar with Google AdWords • Analytical and creative thinking • Exquisite communication and interpersonal skills • Up to speed with current and online marketing techniques and best practices • Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) • Very well versed in analytics and analysis • Previous experience in digital marketing; traffic acquisition, affiliates, emails, data analytics, creative, social, mobile, video and more • Proven track record of success in marketing roles • Ability to spot original branding opportunities • Bachelors or master’s degree in marketing • Partner with Retail Marketing team to develop comprehensive digital marketing plans to drive brand awareness, traffic and conversion • Maintain current knowledge of retail industry, eCommerce channel and customer insights to identify strategic trends and opportunities to identify new, innovative business models

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