Ecommerce Paid Media Specialist II

Media strategy planning: Work closely with account teams to understand the needs and goals of strategic manufacturers and develop and execute digital media plans and advertising strategies to support and drive those objectives. Reporting and analysis: Providing regular reports and analysis of campaign performance and insights to internal and external stakeholders, and using the insights to inform future strategies and optimizations and to accelerate growth Provide additional performance analysis as needed and align with internal retail and marketing stakeholders in order to inform strategic approach. Become proficient in and leverage research, automation and execution platforms and tools to drive efficiencies Proficiency in using Amazon retail and external platforms to pull brand, category and competitive insights and sales data in order to measure success of campaign strategy and it's impact on the business holistically. Preferred experience: Downstream, Tableau, Skai, Jungle Scout/Cobalt, Criteo/Citrus Ads and Retailer ad console platforms Experience with digital marketing, search engine marketing, programmatic media buying Experience in the development and execution of strategic media plans Excellent written, oral and interpersonal communication skills Proficiency with Amazon tools, including the Amazon Advertising suite of solutions Proficiency in Microsoft Office Suite, specifically Microsoft Excel and Power Point Ability to analyze large data sets and identify trends to inform the business Ability to problem-solve and multitask Certification in Amazon Advertising is a plus We are currently considering candidates who reside in the following states: CA, CO, CT, FL, GA, IL, IN, KS, LA, MA, MD, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OR, PA, SC, SD, TN, TX, VA, and WI Benefits Description: Medical Dental Vision Bonus PTO 401K Equal Opportunity Employer