Educational Empowerment Group : Marketing Coordinator

Job Description As a Marketing Coordinator, your role shapes the school's online presence and digital footprint. Responsibilities and Duties : • Establish a social media calendar • Plan and take photos and videos of events • Post to social media channels to inform internal families • Post to social media channels to engage the external community • Monitor school-level social media accounts • Coordinate and implement social media campaigns • Work with EEG Marketing Team to update quadrants website • Coordinate all digital content • Submit monthly social media analysis • Establish community-level partnerships • Coordinate any door-to-door canvassing with the help of the school • Participate in school-level enrollment events • Plan posts to social media channels to engage community partners • Develop localized community awareness for the schools • Submit marketing swag item requests and business cards to the EEG Marketing Team Responsibilities : • Design and implement strategies to recruit students, including working with the Quadrant team and school to coordinate open house events, school tours, and informational sessions for prospective students and their families • Develop and maintain quadrant-level promotional materials to attract new students, including brochures, flyers, and digital content • Utilize social media and community canvassing to generate enrollment leads • Distribute flyers and yard signs throughout the local community • Collaborate with local businesses to sponsor school events or programs • Reach out to local newspapers, radio stations, and TV channels with stories about unique programs, student achievements, and community events hosted by the school • Implement a referral program that rewards current families for bringing new students to the school Quarterly / As Needed Tasks : • Plan and implement targeted social media campaigns • Work with the EEG Marketing Team to update the school's quadrant website with fresh content