As the Email Marketing Strategist, you will be instrumental in designing, executing, and optimizing email campaigns with the primary goal of generating qualified leads, developing nurturing campaigns, and leveraging automation to streamline communication. With expertise in HubSpot, A/B testing, segmentation, and vertical campaign management, you'll develop high-impact email strategies that align with our brand and business objectives. • Data Analysis & Reporting: Analyze campaign performance metrics, providing actionable insights and regular reports to refine strategies and improve KPIs related to lead generation and engagement. The duties described below are representative of those encountered while performing the essential functions of this position. If necessary, reasonable accommodation may be requested and will be evaluated for its relationship to the essential functions that must be performed.
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