Event Coordinator, Marketing ​/ Advertising ​/ PR

In addition, ALL4 plans and hosts client events, workshops, and other engagements for both external and internal audiences. The Event Coordinator will play a central role in executing ALL4’s structured conference and event process, ensuring consistency, efficiency, and measurable impact across >100 events annually. The preferred location for this role is ALL4’s Raleigh Office; however, we are open to consider other physical ALL4 office locations.Strategic Event Planning and Program ManagementExecute ALL4’s annual conference and event calendar, ensuring alignment with approved budgets and strategic objectives.Coordinate event approvals and modifications in collaboration with Marketing leadership and internal stakeholders.Lead development and submission of Event Planning Forms, including goals, logistics, estimated costs, and success metrics. Facilitate and lead event planning meetings with Marketing, Biz Admin, and event leaders to finalize logistics and execution plans.Conference and Event ExecutionPlan and manage all aspects of events including conferences, trade shows, workshops, sponsor ships, client events, recruiting events, and internal gatherings.Oversee logistics including: Venue coordination, travel, shipping, booth setup, and materials; Sponsorship execution and networking opportunities; On-site staffing coordination and schedules.Ensure all event materials (booth, handouts, videos, signage) are prepared, updated, and aligned with branding standards.Cross-Functional CollaborationPartner with: Marketing on messaging, materials, and promotion; Biz Admin on logistics, budgeting, and tracking; Technical staff on abstract submissions and presentations; Human Relations and Recruiting to identify prospects and strategic hires. ; Global Growth Team to share attendee lists and coordinate pre-event outreach strategies to maximize business development opportunities.Abstract and Content CoordinationManage and track abstract submission deadlines and coordinate with technical teams to ensure timely, high-quality submissions.Support development of presentations, promotional materials, and event-specific content.Data Management, CRM, and Performance TrackingEnsure consistent use of CRM tools (e.g., Deltek Vantagepoint) for lead capture and engagement tracking during events.Define and track key performance metrics for each event.Maintain organized documentation and event files within shared systems (e.g., Box).On-Site Event LeadershipServe as or support the event leader on‑site, ensuring smooth execution of all activities.Troubleshoot issues in real time and ensure a high‑quality attendee and team experience.Oversee engagement tracking and data collection during events.Post-Event Analysis and Continuous ImprovementLead post‑event debrief meetings to evaluate outcomes, ROI, and opportunities.Develop actionable follow‑up plans and recommendations.Ensure completion of debriefs to inform future event selection and strategy.Process Improvement & Operational ExcellenceUphold and continuously improve ALL4’s conference and event processes.Participate in monthly coordination meetings with Marketing and Biz Admin to address challenges and optimize execution.Maintain high standards for organization, documentation, and communication across all events.QUALIFICATIONSBachelor's degree in Event Management, Marketing, Communications, or related field — or equivalent professional experience.3‑5 years of professional event planning experience, preferably in consulting, engineering, or professional services.Proven experience managing conferences,…

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