Event Marketing Manager

The Event Marketing Manager’s primary responsibility is to develop and execute marketing campaigns and promotional strategies to drive attendance, engagement and revenue for Lessiter Media live and virtual events. Under the direction of the Brand Managers, this role is responsible for planning and deploying integrated inbound and outbound marketing efforts that grow event audiences and support the expansion of Lessiter Media’s Unified Audience Database. Work with digital and editorial teams to develop and implement event-focused social media campaigns that increase visibility, drive engagement and capture new audience contacts. ● Strong understanding of event marketing funnels, registration conversion and audience engagement strategies Qualifications • Experience in Event Marketing and implementing promotional strategies • Strong skills in Event Planning and organizing events such as conferences or summits • Knowledge of Trade Shows, including setup, logistics, and execution • Proven ability in Event Management, including managing vendors, budgets, and event schedules • Basic understanding of Sales efforts related to event sponsorships or registrations • Strong organizational and time management skills • Excellent communication and interpersonal abilities • Proficiency in marketing tools, CRM, or event management software is a plus