Executive Alliance is hiring: Marketing Manager, Plastics Manufacturing in Knoxv

Executive Alliance are pleased to represent our client who are a family-owned, North American-based manufacturer of color and additive concentrates for the plastics industry. Their products are used in a wide range of consumer items, from everyday household items like food packaging and toys to industrial materials like conduit, wire, twine, and more. They are headquartered in the greater Knoxville, TX area.They are seeking a Marketing Manager to drive demand generation, sales enablement and branding efforts for their company. NOTE: This is a fully onsite role at company HQ and is not a remote or hybrid role, reporting to the company's General Manager.The successful Marketing Manager candidate will:Lead market research and analysis efforts to identify emerging trends, generate sales leads, and inform commercial prioritiesContribute to the development of compelling business cases to support new product initiatives and technical service directionsMonitor industry shifts, economic factors, and customer behaviors to anticipate risks and opportunitiesPlan and execute targeted marketing campaigns, including web updates, digital and print advertising, and trade show engagementSupport customer engagement efforts and manage select strategic accounts as assignedSupervise internal marketing staff and external partners, ensuring alignment across project timelines and brand standardsAct as a collaborative voice within the commercial leadership team, contributing to policy and procedural decisions when requiredJob Requirements:Qualifications:The ideal candidate is a strategic marketing professional with strong analytical acumen, market insight, and experience leading commercial projects in a manufacturing or technical environment. Knowledge of the plastics or polymer industry is a strong asset.Bachelor's degree in Marketing, Business, or a technical field; MBA preferred 8-10 years of experience in B2B product marketing or commercial development, ideally within the polymer or masterbatch sectorProven ability to lead cross-functional initiatives and guide marketing direction based on data and customer insightsStrong project management, planning, and leadership capabilitiesExperience managing teams and external consultantsExcellent communication and decision-making skills#IND2Contact Details: Doug Wald Vice President of RecruitingExecutive Alliance+1-631-493-0515 [email protected]