Executive Director - Marketing and Communications

Executive Director - Marketing and Communications The Executive Director of Marketing and Communications has the overall responsibility for the creation and implementation of the College’s marketing and communications plans and budget. The Executive Director will accomplish the objectives of the institution and the organizational unit through developing capacity in Marketing and Communications Staff by hiring, coordinating and overseeing the efforts of all department staff, contractors, consultants, media representatives, monitoring and approval of the content of all communications information disseminated and oversight and management discretion, with President approval, of the allocation of the Marketing and Communications budget. The Executive Director will be responsible for developing and maintaining relationships with the representatives of local media and publication companies in the community and public relations strategy for the Office of the President and the College at large. The Executive Director has supervisory authority over the Marketing and Communications staff and is empowered to work with specialists and consultants to produce written and electronic information about the College and its programs, creating an image that will position the institution to accomplish its objectives.