Executive Social Content Creator
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Job Summary
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The Executive Social Media Manager will be responsible for building, managing, and scaling the social presence of a high-profile executive across both personal and professional platforms.
This role goes far beyond content creation. It is a hybrid of strategist, creator, editor, operator, and on-the-ground content producer. Owning the end-to-end execution of the executive’s social presence from idea to publish.
You will shape how the executive shows up in the world; capturing real moments, translating them into compelling content, and ensuring a consistent, high-quality presence across platforms including LinkedIn, Instagram, X, TikTok, and other emerging channels.
This role requires close partnership with the executive, including real-time content capture, travel when needed, and the ability to operate in fast-moving, high-visibility environments.
The ideal candidate understands how to balance authenticity with performance. Creating content that feels human, timely, and culturally relevant, while also driving engagement, reach, and influence.
Duties / Responsibilities
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### Executive Social Strategy & Presence
* Own the overall social strategy for Linda’s brand
* Define content pillars, voice, and positioning aligned with business priorities and thought leadership goals
* Identify opportunities to insert Linda into relevant cultural, industry, and real-time conversations
* Ensure consistency and quality across all platforms
### Content Capture (Including Travel & Real-Time Moments)
* Capture content in real-time during meetings, events, travel, and day-to-day moments
* Travel as needed to document key moments, speaking engagements, and behind-the-scenes content
* Proactively identify and capture authentic, unscripted content opportunities
* Operate with discretion, professionalism, and strong situational awareness in executive environments
### Content Creation & Editing
* Concept, script, film, and edit high-quality social content across formats (short-form video, carousels, static, text-based posts)
* Turn raw footage and real-world moments into polished, platform-native content
* Develop content that balances storytelling, education, and personality
* Ensure all content aligns with brand, compliance, and messaging standards
### Publishing & Platform Management
* Manage posting across all platforms, including timing, formatting, tagging, and optimization
* Write captions in Linda’s voice
* Monitor comments, engagement, and conversations, identifying opportunities for response or amplification
* Maintain a consistent cadence of high-quality output
### Performance & Optimization
* Analyze content performance across platforms (engagement, reach, growth, etc.)
* Identify patterns and insights to continuously improve content strategy
* Test new formats, tones, and content types to expand reach and relevance
* Balance data-driven optimization with creative instinct
### Cross-Functional Collaboration
* Partner with Marketing, PR, Communications, and Leadership to align messaging and priorities
* Coordinate with internal teams to ensure accuracy, compliance, and strategic alignment
* Act as a trusted partner and extension of Linda’s voice and presence
Required Skills / Abilities
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* Strong understanding of social platforms (LinkedIn, Instagram, X, TikTok) and what performs on each
* Proven experience managing or supporting a personal brand, executive presence, or creator account
* Exceptional storytelling ability with a strong sense of voice, tone, and timing
* High proficiency in video editing tools (CapCut, Adobe Premiere, etc.) and design tools (Canva, Figma, etc.)
* Ability to operate in real-time, fast-paced environments with minimal direction
* High level of professionalism, discretion, and emotional intelligence
* Strong organizational skills with the ability to manage multiple priorities and deadlines
* Data-aware mindset with the ability to interpret performance and optimize content
* Comfortable traveling and working flexible hours as needed
Education and Experience
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* Bachelor’s degree in Marketing, Communications, Media, or related field preferred
* 5-7+ years of experience in social content creation, personal branding, or digital media
* Experience working with executives, founders, or public-facing leaders is highly preferred
* Experience in healthcare, wellness, or regulated industries is a plus
* Portfolio required demonstrating content creation, storytelling, and platform fluency
**Benefits**
* Health Care Plan (Medical, Dental & Vision)
* Retirement Plan (401k with Company Match)
* Life Insurance (Basic, Voluntary & AD&D)
* Paid Time Off
* Short Term & Long Term Disability
* Training & Development
* Catered breakfast and lunch daily, snacks
* Wellness Resources
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