Nov. 21, 2024

Experiential Marketing Events Lead, Ad Platforms

Apple Austin, Texas

For the Ad Platforms group, this means delivering ads in a way that helps people around the world discover content, supports creators, and protects and respects everyone’s privacy. • Managing a small team of event marketing specialists • Developing and implementing well-informed and effective strategies and plans based on business needs • Spotting and evaluating industry trends and market insights to inform event direction • Exploring new event formats and technologies to better engage audiences • Determining event goals and objectives in consultation with cross-functional business partners • Writing clear and insightful briefs to inform and inspire creative teams • Evaluating and reporting on marketing event impact • Effectively managing budget and resource allocation • Sharing clear updates and adapting communications for different internal audiences • Building relationships with key event stakeholders, strategic partners, and suppliers If this sounds like you and you want to be part of a marketing team focused on growing Apple’s advertising business, we’d like to hear from you! Minimum Qualifications • 12+ years experience, with increasing responsibilities, as an events marketing professional • Proven success managing a team of B2B marketing event managers • Track record of building strong working relationships with event production agencies and creative teams • Experience with and deep understanding of the ad tech landscape and related industry events More • Apple is an equal opportunity employer that is committed to inclusion and diversity.

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