Our creative content educates the world on making smarter health choices, while the brands we own generate over $600 million of revenue annually. Set up, manage, analyze, and scale Facebook campaigns and budgets on a daily, weekly, and monthly basis to keep spending optimized for sales growth while hitting strict ROI goals.Drive the creation of new ad creatives both through your own ideas as well as collaboration with copy and video creative departments to ensure that we have new, exciting creative to test for every offer each week.Continuously ideate, implement, and measure results of A/B testing for both creatives and campaign targeting to optimize for engagement/conversionsMonitor and optimize ad performance across all campaigns, including during weekends and holidays, to ensure consistent ROI and respond promptly to performance fluctuationsPerform regular tracking and analysis of the performance of each campaign.Prepare and deliver performance reports identifying successes and opportunities for improvement.Troubleshoot blockers to scale ad spend.Stay up-to-date on our offers, paid social media best practices, and our competitive landscape.Participate in innovation and improvement of team systems advertiser campaigns and launch flows.Preferred Qualifications (Note: These are preferred and not required. 3+ years of Facebook Ads campaign management experience, with the ability to show results.Experience directly managing daily budgets of $10K/day minimum Experience in crafting compelling ad angles that drive conversion on FacebookDirect-to-consumer marketing experience is preferredProficient at managing multiple projects and able to organize, prioritize, and structure workloadPassion for the digital media space in health and wellness, personal development, and everything in between preferredFamiliarity with basic video editing Hardworking self-starter with a high level of accuracy and attention to detailAbility to analyze data and provide action plans based on conclusionsOpenness and ability to learn new concepts and systems quicklyStrong interpersonal, verbal, and written skillsStrong team player, yet able to thrive on your ownProficiency in spreadsheets (Microsoft Excel and Google Docs)High school diploma or GED EquivalentBachelor's Degree in Marketing or related fieldGolden Perks & Benefits: Comprehensive Healthcare Coverage – We cover 100% of premiums for employee-only medical, dental, and vision plans.Bonus Opportunities – Earn more with both annual and monthly bonus programs tied to performance.Investing in Your Future – We match up to 3.5% of your 401(k) contributions and offer a company-sponsored Employee Stock Ownership Plan (ESOP), helping your retirement savings grow alongside the company. A Note to Recruiting Agencies: At Golden Hippo, we handle all hiring through our internal Talent Acquisition team.
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