Your North Star Metric: Booked appointments with qualified prospects. Paid Advertising (Facebook/Instagram/Meta) • Strategize, launch, and scale high-performing Facebook ad campaigns focused on appointment booking • Manage substantial ad budgets with a focus on ROI and cost-per-appointment optimization • Conduct A/B testing across audiences, creatives, copy, and landing pages • Analyze campaign data and provide actionable insights to improve conversion rates • Stay ahead of Meta platform changes and advertising best practices GoHighLevel CRM & Funnel Building • Build and optimize high-converting sales funnels within GoHighLevel • Design landing pages, booking pages, and thank-you sequences • Create sophisticated automations for lead nurturing, follow-up sequences, and appointment reminders • Integrate calendars, email/SMS workflows, and pipeline management • Continuously optimize the funnel for maximum appointment show-rate and conversion Required Experience • 3+ years of proven experience running profitable Facebook ad campaigns (high-ticket or lead generation preferred) • Expert-level proficiency in GoHighLevel platform – funnel building, automations, workflows, and integrations • Strong graphic design skills with proficiency in tools like Canva, Figma, Adobe Creative Suite, or similar • Video editing capabilities using tools like Adobe Premiere, Final Cut Pro, CapCut, or similar • Demonstrated track record of booking appointments and generating qualified leads through paid ads • Deep understanding of high-ticket sales funnels and buyer psychology What We Offer • Competitive compensation with performance bonuses tied to appointment volume • Opportunity to make a direct impact on company revenue • Freedom to test and implement your creative strategies • Access to proven high-ticket offer with strong product-market fit • Professional development and growth opportunities
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