Plan, implement, and optimize demand-generation campaigns that support new business growth within the distribution and building supply space.Own the planning, execution, and performance of sponsored and paid media programs across digital, social, and industry channels to drive awareness, engagement, and pipeline growth.Collaborate with product marketing teams to develop and promote prospect-facing communications, landing pages, thought leadership, webinars, social media, and other campaign assets aligned to sales and business goals.Manage and maintain a content library, ensuring marketing assets are current, accessible, and effectively utilized across campaigns, nurture programs, digital channels, and field marketing initiatives.Apply industry knowledge and marketing best practices to recommend innovative campaign strategies, media tactics, and audience engagement opportunities.Manage marketing program budgets and investments, providing recommendations to improve performance, efficiency, and return on investment.Partner with Sales, Business Development Representative teams, Product Marketing, and Product Management to promote program awareness, gather feedback, identify new engagement opportunities, and respond to campaign-related questions.Measure and report on campaign effectiveness, leveraging insights to optimize marketing performance and customer acquisition efforts. What You Will Likely Bring At Epicor, we’re truly a team. And that success really matters, because we’re the essential partners for the world’s most essential businesses—the hardworking companies who make, move, and sell the things the world needs. Epicor is committed to creating a workplace and global community where inclusion is valued; where you bring the whole and real you—that’s who we’re interested in.
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