Focused Paid Media Lead

Position: Growth-Focused Paid Media Lead As Performance Marketing Lead, you will drive strategy, execution, and optimization across Flexcar’s paid acquisition channels, with increasing ownership over budget, pacing, and P&L accountability as scope and experience warrant, constantly reallocating dollars to the highest‑ROI opportunities to drive sustainable member growth at an efficient blended CAC. You’ll partner closely with Finance, Risk, Operations, Care, and Brand to ensure every marketing dollar accelerates Flexcar’s long‑term growth goals. • Continuously re‑forecast and re‑allocate spend based on marginal ROI, saturation curves, seasonality, and inventory dynamics. • Align closely with Risk and Operations to maximize customer lifetime value.