Freelance Marketing Contractor — Wine Boutique (Flyers, Social Content, Affiliate Sales)
A boutique wine shop on the Upper West Side of Manhattan is looking for a freelance contractor for a multi-part local marketing role, over an approximate 6–8 week engagement.
Scope:
Flyer distribution — hand-deliver flyers to residential buildings in the immediate surrounding area (doormen, supers, building boards), plus at an event in Central Park; photo proof of delivery required for each building/batch and for the event.
Social content creation — shoot and edit professional-quality Instagram Reels/short videos in-store (product features, behind-the-scenes, staff picks, etc.). Please share your Instagram portfolio/handle with your application.
Affiliate/referral sales — separately, source and close sales with large groups, private parties, and businesses (corporate gifting, events, bulk orders); commission on this channel (see compensation below).
Other promotional activities as needed — additional tasks within the 6–8 week period as they come up, such as promotional marketing efforts, in-store/storefront presence to attract walk-in customers, and similar activities to support the sales push.
Compensation:
Flat project fee: $3,000, paid in installments tied to delivery milestones (e.g., a portion on flyer batches completed with photo proof, a portion on an agreed number of posted/delivered Reels). Milestone schedule to be agreed upon before starting.
Affiliate sales commission: 10% of each sale you bring in from a group, party, or business, plus 10% on that same client's repeat sales for 12 months from the date of the first sale. After 12 months, no further commission on that client.
What we're looking for:
Comfortable with in-person, on-the-ground work (walking to nearby buildings, filming in-store, working an outdoor event)
Professional-level Instagram content skills — strong visual eye, editing ability, and a track record of Reels/short-form video that performs (portfolio or examples required, not just casual phone videos)
Sales-comfortable — confident reaching out to and closing group/business clients
Familiarity with wine or beverage retail a plus, but not required
Flexible and available for varied day-to-day tasks as priorities shift during the engagement
21+ required (alcohol retail environment)
Can start soon, based on the Upper West Side or nearby
Note: This is a 6-8 week engagement to start, but strong performance may lead to an extended, ongoing paid role with the shop.
To apply: Reply with a brief note on relevant experience (flyering/local portfolio, content creation, and/or B2B or group sales), your Instagram portfolio or examples of past work, and your availability.
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