Paired is a global staffing and recruiting agency that specializes in matching remote work with top-tier talent. We admire the importance of innovative social media strategies and are committed to connecting talented individuals with great companies that need their unique skills. Our client operates multiple direct-response e-commerce stores across various product categories on Shopify. They scale via Meta Ads, rapid creative testing, and CRO, keeping one winning product live while launching and pivoting 1–2 test stores at any given time. Key Responsibilities: • Lead and manage a team of video editors to deliver high-performing ad creatives • Develop creative strategies, angles, and concepts for video ads tailored to DTC physical products • Direct and oversee UGC content, scripting, editing, and creative testing at a fast pace • Create and edit video ad content when necessary • Monitor performance metrics (CTR, hook/hold rates, CVR) to inform creative decisions Required Skills & Experience • Excellent English communication skills • Proven experience managing a creative team • Strong video editing skills (hands-on proficiency) • Track record in ad creation, creative strategy, and performance optimization • Background in DTC performance creative for physical products on Meta (Facebook/Instagram) Preferred Qualifications • Familiarity with tools like CapCut and ClickUp • Experience in categories such as Home & Living, Beauty/Fashion, Pets, and Fitness
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