General Manager, Ad Product

At Delta Air Lines, we’re redefining how brands connect with customers through premium, high-impact digital advertising experiences. As our platform continues to scale, we’re looking for strong product leader who champions innovation & creative thinking, thrives in complex environments and takes pride in delivering excellence at every stage of the journey.

The General Manager of Ad Product owns the end-to-end advertising product strategy across Delta’s premium media ecosystem. This General Manager is responsible for ad product vision that enables Delta’s commercial & customer strategy, short and long term roadmap management, cross functional stakeholder alignment & prioritization, translating business goals into actionable product requirements, and leading cross-functional execution to drive revenue growth and advertiser impact while ensuring a best-in class customer experience.

This role will be part of a high performing and energetic Product & Design team and will report to a Director of Customer Experience Design. This role is based in Atlanta, GA.

Responsibilities:
• Product Strategy & Vision: Define short & long-term ad product roadmap aligned to revenue, experience and brand objective across digital platforms and new off platform formats.
• Prioritization & Influence: Lead cross functional stakeholder alignment and prioritization of ad product inclusive of internal and external stakeholders, balancing business goals, priorities of other platforms and finite capacity.
• Productization: Translate business strategy into product capabilities that are scalable, flexible, and market ready. Requires both internal and external stakeholder management (e.g., enterprise Delta teams, suppliers, brands, etc)
• Cross-Functional Delivery: Partner with multiple technology groups both internal and external to bring ad products to market across complex platforms and ecosystems ensuring efficient and effective delivery
• Innovation & Differentiation: Drive innovation and foster creative thinking in ad product space to differentiate the Delta platform. Identify emerging media trends to develop differentiated and value accretive ad product experiences.
• Performance Optimization: Champion continuous improvements and iterate based on performance data, customer feedback, brand partner needs, changing business strategy, etc
• Team Leadership: Lead and develop a product team and indirectly lead cross functional stakeholders and technology partners which includes both internal and external technical teams.