Google Ads

GrowthAssistant seeks a Google Ads SEM Specialist for our growth marketing team. This teammate will provide support with SEM campaign execution through keyword research, ad copy, and performance monitoring. They will assist with localization, reporting, and landing page optimization. This is a great opportunity for someone who wants to work with a growing brand and wants continuous learning and growth during their career. Responsibilities • Support SEM campaign setup: keywords, ad copy, and landing pages • Conduct keyword and competitor research using Ahrefs, SEMrush, and Keyword Planner • Work with regional teams to localize or refine keywords and ad copy • Review search terms daily and apply negative keywords • Monitor daily spend pacing and report variances • Assist with landing page updates and A/B tests • Pull and analyze SEM performance data for weekly and monthly reporting Requirements • 3 - 4+ years of SEM experience • 2+ years of experience with Google Ads, Ahrefs, SEMRush or similar tools • Proficiency in the English language, both written and verbal • Proficient in Excel or Google Sheets/Doc (V-lookups, pivot tables) • Strong editing skills • Self-motivated and proactive with a desire to learn • Hands-on experience with Google Search Ads • Comfortable with spreadsheet-based analysis and formulas • Ability to work PST Nice to Have • Basic familiarity with Salesforce reporting • Ability to edit or adapt creative assets using Figma • Candidate 1 nice-to-have experience with new market SEM launches • Candidate 2 nice-to-have experience with landline large budget SEM campaigns