A company is looking for a Paid Media Manager to lead the strategy, execution, and optimization of global paid media programs. Key Responsibilities Develop and execute multi-channel digital advertising strategies to drive brand awareness and lead generation Collaborate with Product Marketing to create high-performing ad campaigns based on product positioning and messaging Manage global advertising budgets and optimize spend to achieve Pipeline and Customer Acquisition Cost targets Required Qualifications 5+ years of experience managing complex paid media accounts, preferably in B2B SaaS Experience working cross-functionally with Product Marketing and Sales Hands-on experience with Google Ads, LinkedIn Campaign Manager, and Facebook/Meta Business Suite Current Google Ads Certifications (Search, Display, or Measurement) required Proficiency in Google Analytics 4 and experience with CRM data tracking
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