A company is looking for a Paid Media Manager to lead the strategy, execution, and optimization of global paid media programs.
Key Responsibilities
Develop and execute multi-channel digital advertising strategies to drive brand awareness and lead generation
Collaborate with Product Marketing to create high-performing ad campaigns based on product positioning and messaging
Manage global advertising budgets and optimize spend to achieve Pipeline and Customer Acquisition Cost targets
Required Qualifications
5+ years of experience managing complex paid media accounts, preferably in B2B SaaS
Experience working cross-functionally with Product Marketing and Sales
Hands-on experience with Google Ads, LinkedIn Campaign Manager, and Facebook / Meta Business Suite
Current Google Ads Certifications (Search, Display, or Measurement) required
Proficiency in Google Analytics 4 and experience with CRM data tracking
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