Taking full ownership of client advertising campaigns, the full-time Ads Manager will manage and optimize paid advertising efforts across Google Ads and Meta platforms, collaborating remotely with the marketing team to achieve measurable ROI. Key responsibilities: Plan, launch, and optimize paid advertising campaigns while managing multiple client ad accounts Conduct keyword research, audience targeting, and implement A/B testing strategies to enhance campaign performance Create monthly performance reports and provide strategic recommendations based on campaign data Required qualifications: 5+ years managing paid advertising campaigns, specifically Google Ads and Meta Ads Proven track record of managing monthly ad budgets of $10K or more Experience with A/B testing methodologies and statistical significance analysis Google Ads certification is required; Meta Blueprint certification is preferred Strong analytical skills and proficiency with Google Analytics and Google Tag Manager
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