Google Ads Specialist

If you do your best work when you have clear processes, defined accounts to own, and room to get things exactly right, this role is built for that. Maintain strong Google Ads performance across assigned client accounts, including ROAS, CPA, CTR, and conversion rate targets Complete campaign builds, optimizations, and audits accurately and on schedule Deliver clean, accurate performance reports to the Media team on time Maintain budget pacing accuracy across all assigned accounts Flag performance issues early and escalate with supporting data Manages day-to-day campaign maintenance across Google Ads (Search, Display, YouTube, and Local Services Ads) for a portfolio of home service clients Monitors campaign performance daily, identifies issues, and implements optimizations within established processes and guidelines Conducts keyword research, negative keyword maintenance, audience refinement, and bid adjustments to keep campaigns performing within target ranges Builds and QAs new campaigns and ad groups according to Leadhub's account structure standards. AI supports the work, it does not replace the judgment behind it Escalates strategic questions, budget decisions, and performance anomalies to the Media Director with supporting data and a clear description of the issue 2-5 years of hands-on experience managing Google Ads campaigns, not just overseeing them Deep working knowledge of Google Ads across Search, Display, YouTube, and Performance Max Experience managing Local Services Ads is a strong plus Proficiency in Google Analytics 4, Google Tag Manager, and conversion tracking setup and QA Strong understanding of paid media performance metrics: ROAS, CPA, CTR, CPM, Conv.