Google Ads & Meta Ads Manager Our client is looking for a results-driven Google Ads & Meta Ads Manager with a strong analytical mindset and hands-on experience managing paid media campaigns across Google and Meta platforms. The ideal candidate has at least 2 years of experience, is fluent in conversion tracking, and understands how to build reliable measurement systems using Google Analytics, Google Tag Manager, and Meta CAPI. Experience with server-side tracking is a major plus. Must be able to work between 8AM-5PM ET or 9AM-6PM ET. Must be Google Ads certified and have a minimum of 2 years Google Ads management experience.
Responsibilities Campaign Management: Plan, launch, and optimize Google Ads, Microsoft Ads, Meta Ads, and LinkedIn Ads campaigns across search, display, video, and paid social. Conversion Tracking Setup: Implement and maintain accurate tracking using GA4, GTM, Meta CAPI, and platform-specific tools. Performance Optimization: Analyze performance data to improve ROAS, CPA, and overall efficiency. Reporting & Insights: Build clear, actionable reports that translate data into strategic recommendations. A/B Testing: Test creative, audiences, bidding strategies, and landing pages to drive continuous improvement. Collaboration: Work closely with creative, analytics, and product teams to align campaign strategy with business goals. Experience Google Ads Expertise: 2+ years managing Search, Display, PMAX, Demand Gen, and/or YouTube campaigns. Meta Ads Expertise: Experience running campaigns across Facebook and Instagram. Analytics & Tracking: Strong understanding of GA4, GTM, and Meta CAPI implementation. Data-Driven Decision Making: Ability to interpret data and adjust strategy accordingly. Technical Troubleshooting: Comfortable diagnosing pixel issues, attribution discrepancies, and tracking errors Preferred Qualifications Server-Side Tracking experience (Cloudflare, GTM Server-Side, or similar). Familiarity with SQL, Looker Studio, or other BI tools. Google Ads or Meta Blueprint certifications $1,200 - $1,500 a month Full time: 40hrs per week Location: Remote
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