A skilled paid advertising specialist is needed to manage and optimize online campaigns across multiple platforms. This part-time position suits a results-driven marketer who excels in scaling profitable campaigns, conducting creative testing, and maximizing return on ad spend. Key Responsibilities • Campaign Management: • Develop, oversee, and optimize digital marketing campaigns to achieve key performance indicators like cost per acquisition, return on ad spend, and click-through rate. • Strategy & Optimization: • Conduct comprehensive research on target audiences and competitors to refine targeting methodologies. • Implement remarketing and audience segmentation strategies.
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