With over 30 years of experience in semiconductor innovation, we bring that purpose to life across every part of the business—from breakthrough product development and customer success to how we show up for each other and the communities we serve. Develop and execute growth marketing plans using a modern channel mix: email, display advertising, webinars, content syndication, and emerging AI-native discovery channels.Influence the company's SEO and GEO strategy, ensuring Allegro's products, applications, and thought leadership are surfaced not only in traditional search engines but in AI-generated answers and LLM responses.Partner with Sales and SalesOps to deliver integrated Campaign-in-a-Box enablement tools that empower our global field teams to accelerate design-ins.Craft targeted messaging and calls to action that resonate with industrial executives, design engineers, and applications engineers across every stage of a modern, non-linear buying journey.Evaluate campaign performance across both traditional KPIs and emerging AI visibility metrics, leveraging data to continuously optimize strategy and report on marketing-influenced pipeline.Assist with planning and managing company participation in industry-focused events and trade shows. 3–7 years of B2B growth or demand generation marketing experience, ideally within the semiconductor, electronics, or high-tech industrial space, with exposure to automotive, industrial, or product/technology marketing.Education: Bachelor’s degree in Marketing or Business required; BSEE or a degree in a related technical field is strongly preferred.Strategic Execution: Proven ability to build and execute full-funnel marketing strategies aligned to an Attract, Engage, Convert model, turning qualified demand into measurable pipeline.Advanced Mastery of the technology stack, including:HubSpot – advanced campaign building, lead nurturing, marketing automation, and multi-touch attribution reportingSalesforce – CRM management, pipeline tracking and MQL to SQL handoff workflowsCanva/Figma – collaboration on creative asset development, landing page design, and visual storytellingA strong understanding of SEO and GEO — including how search engines and AI-powered tools discover, rank, and surface content online, with the ability to ensure all campaign content, assets, and messaging are created in a way that enhances Allegro's visibility and positioning across both traditional search and AI-generated resultsClear understanding of nurture best practices and the ability to build programs that move leads through a modern, multi-touch funnelExperience building, testing, and optimizing landing pages and content hubs for conversion and AI discoverabilityAnalytical mindset with a natural curiosity to measure, test, learn, and iterateExcellent project management skills and the ability to manage multiple competing, time-sensitive prioritiesImpeccable attention to detail and strong organizational skills Join Us—and Help Build What’s Next. At Allegro, we are committed to providing a harassment-free environment of mutual respect to fuel innovation through inclusive thought collaboration.
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