Growth Marketing Manager: Paid Search and Display

As the Growth Marketing Manager for Paid Search & Display, you will set the strategy, manage the platforms and partners, direct AI tools for execution, and bring the analytical rigor that these channels require. What You Will Own And How You Will Make A Difference Work closely with key stakeholders on creative brief direction — bring the performance signal and channel hypothesis to inform what gets made and whyContribute channel-informed hypotheses to our landing page and site testing process — your performance data is a key input into how we optimize the post-click experienceCollaborate on landing page testing by providing performance data and hypotheses on where the post-click experience is limiting paid efficiencyParticipate in creative QA before launch and contribute to post-launch performance interpretation 5–7 years of hands-on experience in paid search and display at scale (six-figure monthly budgets or above) in fashion and/or apparel e-commerce industriesDeep working knowledge of Google Ads — campaign structure, Smart Bidding, Performance Max, search term management, Quality Score, product feed management and attribution settingsStrong analytical fluency: you can build a performance narrative from raw data, not just pull a reportExperience with or working knowledge of programmatic channels — DSP mechanics, deal types (PMP, open auction), brand safety, and audience targetingExperience managing or coordinating external agency or vendor relationships, with accountability for their performance outcomesCross-functional instincts: you have worked with creative teams, data teams, site teams, and external partners and found ways to move forward even when priorities differAn evaluative relationship with AI and automation tools — genuinely interested in their potential and willing to champion them, but equally willing to question the output, stress-test the logic, and push back when the results do not add up ThirdLove is an equal opportunity employer and values diversity at the company.