Gupta Media is hiring: Media Analyst in Madison

Job DescriptionJob DescriptionSalary: Gupta Media was founded 20 years ago on the idea that advertising could create huge leverage in our client's business. Our early work was focused on the entertainment industry, specifically live events (Boston Calling, among others) and recorded music (Sony Music, Universal Music & Disney are all clients). We have a global client base with a growing local roster across B2B and B2C brands across campaign, content, and branding assignments.If you are skilled in digital media planning, buying and reporting, and managing high-priority campaigns, we want to talk to you. Weve built an in-house reporting suite to help with this, but you should be familiar with platforms like Google Analytics and be able to create custom data models in Excel/Google;Multi-tasking across multiple platforms and projects.Client CommunicationCommunicating with clients via Zoom, phone, and email on a daily basisAnalyze campaign performance, share key insights, and make recommendations for optimizationInternalProvide insights to help impact and improve team strategyStay current on trends in digital marketing, best practices, and emerging products and platformsInvolvement in the training and mentoring of new hires and junior staffRequired Skills and Education:Bachelors degree or higher Marketing, Advertising, Business, Economics or related field2+ years experience in Digital MarketingAdvanced knowledge of Google Ads (Search, Display, Shopping), Facebook Ads, Amazon Ads, Connected TV, Criteo, Reddit and other digital marketing platformsAnalytical expertiseAbility to multi-task and prioritize workload across multiple projectsHigh level of enthusiasm and professionalismCuriosity An important trait in every role on every team within our organizationAt Gupta Media, we work hard every day to be better at all that we do and that includes fostering a diverse and inclusive community that encourages and respects a broad range of backgrounds, experiences and ideas. Join us and help us find the next great idea.Gupta Media is an office-first (with flexibility) organization and we are excited to have our team working together again.