Head of Digital Advertising job at Backbone Talent. Virginia Beach, VA. Head of Digital Advertising (Creative Agency) Company:My Client (Confidential) Location:Virginia Beach, VA (On-Site) Type:Full-time About the Company [My Client]is a full-service creative and advertising agency based in Virginia Beach. The role requires a blend of strategic oversight and hands-on campaign management, with direct leadership of a five-person media team and strong support from cross-functional partners—including account management, in-house creative, copywriting, photography, and videography. What You'll Do (Responsibilities) Lead paid media strategy and execution across Google and Meta platforms Manage a team of five paid media specialists (SEM + Paid Social) Oversee campaign budgets, performance forecasting, pacing, and optimizations Contribute to hands-on media buying and campaign management as needed Partner with creative teams for messaging and content strategies Present campaign strategies, results, and recommendations to clients and in new business meetings Ensure campaigns are performance-driven and aligned with client goals through continuous testing, learning, and reporting What We're Looking For (Requirements) 5+ years of experiencein paid media and digital advertising, with a focus on Google and Meta platforms Experience managing direct reportsand developing high-performing teams Strong working knowledge ofGoogle Ads, Meta Ads, and analytics tools. Creative Culture, Proven Results– Work at an agency where ideas thrive and results matter Independently Owned, Deeply Rooted– Join a legacy agency with modern thinking and long-term stability All Under One Roof– Strategy, creative, and media in one collaborative environment Growth-Focused Leadership– You’ll report directly to the President and have influence across client and team initiative.
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