Head of Paid Search and AI Advertising

Head Of Paid Search & Ai Advertising As an independent digital marketing agency with proprietary technology, we don't view Paid Search in isolation, but as an integral part of modern growth strategies. As Head Of Paid Search & Ai Advertising (f/m/d), you will take ownership of thestrategic direction of our entire Paid Search practice while building our capabilities across emerging AI advertising channels. You'll operate in an international, remote-first environment with genuine strategic ownership and the opportunity to shape the future direction of our search and AI advertising offering. Your Responsibilities Own the strategic direction of complex Paid Search setups and international client accounts Develop and evolve cross-channel Paid Search and full-funnel strategies Lead and prioritize operational initiatives with a clear focus on impact, scalability, and sustainability Establish and continuously improve a strong testing and learning culture within Paid Search – including clear hypotheses, structured testing, and systematic derivation of insights Ensure that new ideas, formats, and platform features are continuously evaluated, tested, and refined Provide strategic consulting at eye level – including close collaboration and sparring with clients and internal stakeholders Take functional leadership of the entire international SEA / Paid Search team: methodologies, standards, quality, and development Enable, mentor, and support team members in their day-to-day operational work Lead pitches, client presentations, and internal knowledge-sharing formats Your Profile At least 5 years of experience in Paid Search / SEA / Search Advertising Strong strategic understanding of performance marketing, business objectives, and digital ecosystems Experience with complex account structures, automation, and modern Paid Search setups A passion for developing hypotheses, testing ideas, and continuously improving performance Proven experience in strategic consulting and direct client interaction Structured, self-driven working style – especially in a remote environment Fluent (business-level) German and English skills are required What We Offer 100% remote work with flexible working hours A high level of trust and ownership from day one Short decision-making paths and direct collaboration with strategy, tech, and management International client projects with high visibility and strategic impact No micromanagement – we measure outcomes, not hours A collaborative, highly skilled team with a hands-on mindset Plenty of room for professional growth, knowledge sharing, and personal development Sounds like you? Please speak briefly in both English and German so we can get an impression of your communication skills in both languages.

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