Hip Creative Inc is hiring: Google Ads Specialist- Paid Media (Orthodontic & Den

Working with the Partner Success team to answer partner questions, communicate strategy updates, & provide recommendations.Budget Pacing: Daily monitoring of spend and bids to ensure clients are on track to hit monthly budget plans.Content Creation: Creating precise, quality ad copy specific to client goals and priorities.Online Tools: Using a range of online tools such as ClickUp, HighLevel (CRM), Slack, Zoom, Gmail, and Google Workspace.RESULTS EXPECTEDSuccessful Lead Generation Campaigns: Drive the creation and ongoing optimization of lead generation campaigns in the orthodontic and dental niche, resulting in increased lead volume and quality for clients.Achievement of Key Performance Indicators (KPIs): Meet specified KPIs within allocated budgets across multiple media channels, primarily focusing on Paid Search but also including Display and Adroll remarketing, demonstrating effectiveness and ROI to clients.Strategic Identification of Opportunities: Proactively identify key areas of opportunity and improvement within client accounts, collaborating with the team to develop and implement new strategies that enhance campaign performance and drive results.Data-Driven Decision-Making: Utilize a range of analytical tools to analyze campaign performance, identify trends, and recommend strategic adjustments to optimize performance and maximize ROI for clients.Effective Communication and Client Satisfaction: Own ad performance and communicate effectively with clients and the Client Success team, providing timely updates, answering questions, and offering recommendations that align with client goals and priorities, ensuring high levels of client satisfaction.Budget Pacing and Content Quality: Monitor daily spend and bids to ensure clients are on track to hit budget plans each month, while also creating precise, quality ad copy tailored to client goals and priorities, maintaining consistency and accuracy across campaigns.Utilization of Online Tools: Effectively utilize a range of online tools and platforms such as ClickUp, HighLevel (CRM), Slack, Zoom, and Google Workspace to streamline workflow processes, enhance collaboration, and optimize campaign management efficiency.Continuous Improvement and Adaptability: Continually refine processes, identify and address challenges, and stay updated on industry trends and best practices, demonstrating adaptability and a commitment to delivering exceptional results in a dynamic and evolving digital marketing landscape.RequirementsMinimum of 2 years experience in a similar role.Proven experience in managing lead generation campaigns, preferably within the orthodontic or dental niche.Expertise in Paid Search advertising, with a solid understanding of other media channels such as Display and Adroll remarketing.Strong analytical skills and proficiency in using data analysis tools to evaluate campaign performance and make data-driven decisions.Excellent communication skills, with the ability to effectively convey complex information to clients and collaborate with internal teams.Demonstrated ability to troubleshoot performance issues, meet KPIs, and optimize campaigns to maximize ROI.Strategic thinking and proactive approach to identifying areas of opportunity and improvement within campaigns.Proficiency in using online tools and platforms such as ClickUp, HighLevel (CRM), Slack, Zoom and Google Workspace.Detail-oriented mindset with a focus on precision in budget pacing and content creation.Ability to thrive in a fast-paced, collaborative environment and adapt quickly to changing priorities and requirements.About HipAt HIP, we don’t have clients—we have partners. Our core values aren’t just words on a slide; they’re how we show up every day to make a difference for our partners, their teams, and their communities.Bring Your GeniusWhat are you passionate about? It’s not about perfection; it’s about stepping up and doing the work—together.These aren’t just ideas—they’re what make us HIP. The bigger picture is about transforming practices for long-term success.We Provide a Holistic ApproachEverything in a practice is interconnected—operations, team structure, marketing, and patient experience. It’s not just about numbers or transactions—it’s about understanding their goals, challenges, and vision.