HydroJug is hiring: Performance Marketing Manager in Ogden

Performance Marketing ManagerAbout HydroJugHydroJug is a leader in hydration innovation, empowering customers to drink more water and live healthier lives. As we expand our footprint across ecommerce and marketplace platforms, we’re searching for a skilled Performance Marketing Manager to drive profitable growth and execute best-in-class paid media strategies.Role OverviewAs the Performance Marketing Manager, you will be the architect and executor of HydroJug’s paid digital strategy. This is a hands-on, cross-functional role that requires analytical rigor, channel expertise, and strong project management skills.Key ResponsibilitiesStrategy & Campaign Management:Develop, implement, and optimize multi-channel paid media strategies that drive customer acquisition, retention, and revenue growth across DTC and marketplace channels (Amazon, Google, TikTok, CTV).Own full-funnel performance from awareness to conversion, leveraging audience targeting, creative testing, and messaging alignment.Marketplace Growth (Amazon & TikTok Shop):Drive growth on Amazon and TikTok Shop via campaign planning, bidding optimization, and measurement frameworks (ROAS, TACOS, rank lift).Lead DSP (Demand Side Platform) initiatives, retargeting, and innovative attribution modeling.Cross-Channel Integration:Partner with creative, product, and marketing teams to align promotional calendars, product drops, and seasonal pushes.Ensure messaging consistency and maximize creative asset impact across channels.Analysis & Reporting:Build and maintain dashboards to provide actionable insights for leadership and stakeholders.Continuously audit campaign performance, identify opportunities, and deliver clear recommendations for improvement.Agency & Partner Management:Manage external agency relationships and vendor contracts. Evaluate performance and drive accountability.Vet new technology or automation solutions to improve efficiency and reporting.Innovation & Testing:Propose and run creative and audience tests; pilot new channels or campaign types.Stay ahead of industry trends, platform updates, and competitive landscape.Ideal QualificationsExperience:3–5 years’ experience managing paid media for an ecommerce, DTC, or marketplace-driven brand.Hands-on experience with Amazon Ads (including DSP/AMC), Google Ads (Search, Shopping, YouTube), TikTok Ads, and CTV platforms (MNTN or similar).Technical Skills:Advanced knowledge of ad platforms, attribution, and analytics tools (GA4, Looker, Data Studio).Proficient in ROAS/TACOS modeling, keyword research, bid management, and performance reporting.Strategic & Analytical:Proven ability to develop and execute strategies that drive measurable channel growth and efficiency.Strong analytical and problem-solving skills; can turn data into actionable insights.Collaborative:Effective cross-functional communicator; comfortable working with creative, product, finance, and agency partners.Experience building campaign calendars and aligning channel strategies with broader business goals.Innovative & Resourceful:Self-starter who thrives in a fast-paced, entrepreneurial environment.Curious and proactive about testing new ideas, platforms, and optimizations.Location:Ogden, UT (Hybrid or Remote Considered)Reporting To:Director of EcommerceSeniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketing and SalesIndustriesWellness and Fitness ServicesReferrals increase your chances of interviewing at HydroJug by 2xGet notified about new Marketing Manager jobs in Ogden, UT.Assistant Community Manager - SpringwoodGeneral Manager - Jamba Juice - Layton, UTOgden, UT $55,000.00-$65,000.00 11 hours agoAssistant Community Manager - SpringwoodGeneral Manager - Jamba Juice - Clinton, UTSenior Proposal Writer - Civil Engineering Industry ExperienceLayton, UT $90,000.00-$120,000.00 1 week agoGeneral Manager - Jamba Juice - Riverdale, UTT-Mobile - Manager In Training - UT NorthFamily Literacy Recruiting and Marketing SpecialistPart Time Assistant Manager Manufactured Housing CommunityLayton, UT $29,900.00-$35,100.00 2 weeks agoProgram Coordinator (Learn with Playgroup)We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.