Crafting innovative ad formats that blend seamlessly into gaming environments is a key aspect of this role. Your Role in Immersive Advertising • End-to-end design of new immersive ad formats-from concept to prototype to production-ensuring they enhance gameplay and player experience. • Translate product goals and early concepts into cohesive design systems that feel native to gameplay and deliver value for players and advertisers. • Drive creative ideation through inclusive brainstorms and communication of design vision through storytelling, visuals, and motion. • Design interaction models and visual systems that are intuitive, emotionally engaging, and aligned with game mechanics.
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