Snowflake is actively seeking an Industry Principal, Marketing & Advertising to join our Industry Sales Go-to-Market team. In this role you will act as a visionary and an innovative industry expert and have the opportunity to apply your successful track record of building, overseeing, and developing enterprise software go-to-market strategies for our Marketing and Advertising customers. • Build strategic relationships with the CME vertical ecosystem including customers, partners, and data providers • Partner with the industry product and industry marketing teams to develop and drive a cohesive industry go-to-market strategy • Develop and deploy an enablement strategy to build a strong foundation of industry knowledge within the organization • Collaborate with our product teams to prioritize and deliver industry-specific capabilities in future product roadmaps and drive Snowflake’s Marketing product vision into the market • Partner with product marketing teams to drive industry awareness and pipeline development • Oversee account prioritization, solution and sales play creation to help educate and enable sales, sales engineers, pre-sales and customer success teams. • 15+ years of industry experience working in, selling to, consulting to, or implementing technology for the Marketing industry, particular experience with a broad set of marketing and advertising technologies including CDPs, DMPs, Data Clean Rooms, Media Buying, Measurement tools, etc. Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data.
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