Instacart is hiring : Senior Marketing Manager II, Ads Product Marketing in San J

In this role, you will establish a Product Marketing center of excellence by developing cohesive go-to-market strategies and inbound / outbound marketing plans. You’ll be a strategic thought partner to the Ads business, bringing fresh perspectives and growth opportunities to the table, serving as a key collaborator with Product, Brand Partnerships, Customer Success, and Commercial Teams. • Execute marketing programs : Drive the strategic and tactical execution of marketing campaigns, including thought leadership pieces, blogs, whitepapers, guides, social media support, industry briefings, product launches, and event management, as part of GTM plans. Minimum Qualifications • 10+ years of experience in product marketing and related product roles with at least 5 years in digital advertising and tech industry specifically • Bachelor's degree in marketing, business, or related field • Retail Media Network, CPG and / or Retailer experience • Deep understanding of the digital advertising / marketing ecosystem and advertising technologies • Ability to quickly grasp complex technical concepts and translate them into customer value propositions • Experience in defining product marketing objectives and key results (OKRs) and tracking key performance indicators (KPIs) • Excellent written and verbal communication skills, with the ability to create compelling marketing content and effectively articulate product messaging. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location.