Position Overview The position reports to the Director of Integrated Marketing and covers programs at the 1:1, 1:Few, and 1:Many levels. Success in this role requires ongoing collaboration with Sales, SDRs, and Marketing teams to build strategies targeting Cloud Services, Intelligent Automation, Security, and Data Services. - Plan and lead ABM campaigns for targeted accounts and buying networks - Work directly with Sales, SDR, and Client Success to ensure aligned priorities and unified strategies - Execute initiatives across channels including digital ads, social media, events, email marketing, and custom content to grow revenue and market reach - Leverage Marketo, Demandbase, Salesforce, and LinkedIn to track, analyze, and refine ongoing campaigns - Develop compelling, account-focused materials, including video and tailored templates - Train and support field staff to strengthen ABM practices - At least 7 years in B2B marketing in IT Services, with a minimum of 3 years’ ABM experience - Proficient in using Marketo, Demandbase, LinkedIn, and Salesforce - Past success managing impactful campaigns in a high-velocity setting - Effective communication, analytical, and project management abilities - Willingness to travel for business, as necessary
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