Integrated Marketing Manager

We're seeking an Integrated Marketing Manager to help shape and execute our brand strategy. • Own the company's marketing calendar, in conjunction with our E-commerce Director and Go-to-Market Manager. You will serve as the cross-functional point person that creates the calendar in partnership with our CEO and works with our creative, e-commerce/growth marketing, wholesale, and product development teams to ensure seamless execution for campaigns, promos, and evergreen marketing efforts • Act as a steward of the brand, ensuring all marketing efforts align with our voice, values, and positioning across channels and partners • Own creative briefing and copywriting for all touchpoints across digital (website, email, organic and paid social) and IRL (product packaging, retail partner signage, OOH) working in close partnership with both our Creative Director and Graphic Designer • Familiarity with paid media tactics and creative execution, working in partnership with Director of E-Commerce and Art Director to inform strategy and asset development (offline media, paid social) • Support sales team with retail support needs, including POP, tradeshows, and retail events Key Brand Marketing Responsibilities • Partner with the Swiftwick management team to support and execute brand marketing and communications strategy across organic social, influencer marketing, and partnerships • Help define and track success for brand marketing and communications initiatives, emphasizing measurement and clear business impact across channels • Own and maintain the content and marketing calendar, collaborating with and overseeing the Brand Marketing & Content Specialist to brainstorm and plan content, and overseeing execution across organic social, editorial, email, and SMS • Serve as the primary point of contact for external partners (brands, ambassadors, retailers, vendors), driving the execution and project management of brand collaborations and special projects Open to discussing an expanded role for more experienced candidates • Bachelor's degree a plus but not required with the relevant professional experience • Functional experience in brand, integrated, or product marketing at a consumer brand.