Junior Retail Media Specialist

Junior Retail Media Specialist

Reports To: Director of Sales Operations & Marketing

Position Overview

The Junior Retail Media Specialist will support the development, execution, and optimization of retail media programs with a primary focus on in-store media and shopper marketing initiatives. This role will work cross-functionally with Sales, Marketing, Creative, Retail Partners, and external vendors to help bring impactful retail campaigns to life across key retail channels.

The ideal candidate is highly organized, detail-oriented, collaborative, and passionate about retail marketing, consumer behavior, and executing programs that drive sales at the shelf. This role is ideal for an early-career marketing professional looking to grow within retail media, shopper marketing, and CPG brand activation.

Key Responsibilities

Retail Media & In-Store Marketing Support

Assist in the planning and execution of in-store retail media campaigns across key retail partners.Coordinate development and deployment of point-of-sale materials, signage, displays, and promotional assets.Support retailer-specific marketing initiatives including digital circulars, in-store screens, shopper marketing programs, and retail media networks.Help ensure retail programs are executed on time, within budget, and aligned with brand standards.

Cross-Functional Collaboration

Partner closely with Sales, Marketing, Creative, and external agency/vendor partners to support campaign execution.Assist in managing creative requests and routing materials through internal approval processes.Coordinate timelines, deliverables, and asset distribution for retailer programs and activations.

Reporting & Analytics

Track campaign performance metrics and assist in preparing post-program recaps and presentations.Support reporting efforts related to retail media investments, promotional effectiveness, and sales impact.Maintain organized records of retailer programs, campaign assets, and marketing materials.

Project & Vendor Management

Communicate with print vendors, media partners, and promotional suppliers to ensure timely execution.Help manage inventory and fulfillment of in-store marketing materials.Support event and activation logistics as needed.

Qualifications

Bachelor’s degree in Marketing, Advertising, Communications, Business, or related field preferred.1–3 years of experience in marketing, shopper marketing, retail media, account management, or related field.Strong organizational skills with the ability to manage multiple projects simultaneously.Excellent written and verbal communication skills.Proficiency in Microsoft Office, especially PowerPoint and Excel.Familiarity with retail media networks, shopper marketing, or CPG marketing is a plus.Experience working with creative teams, agencies, or retail partners preferred.Ability to thrive in a fast-paced, collaborative environment.

Preferred Characteristics

Passion for consumer brands and retail marketing.Strong attention to detail and follow-through.Self-starter with a willingness to learn and grow.Comfortable balancing both strategic thinking and executional responsibilities.Creative problem solver with strong interpersonal skills.

What Success Looks Like

Seamless execution of retail marketing initiatives across multiple retailers.Strong collaboration with internal and external stakeholders.Timely delivery of high-quality in-store media programs.Improved organization, reporting, and visibility into retail marketing efforts.Positive contribution to sales-driving shopper marketing initiatives.

Equal opportunity employer