Lead Digital Advertising Specialist

Hobby Lobby is looking for a Lead Digital Advertising Specialist to join our digital advertising team. In this role, you will support digital media buying and execution for advertising by providing expertise in the digital ad space. You will develop new skills with the encouragement and guidance from a growing team. Regular reporting will be used to help improve marketing efforts. Responsibilities • Working knowledge in Google Ads, Facebook Ads Manager, Pinterest Ads and Microsoft Ad Center • Offer insightful and strategic optimization recommendations based on campaign performance • Develop media plans and written strategic recommendations • Manage digital media project timelines • Build, manage and scale paid digital media campaign execution including, but not limited to, paid social, paid search, shopping, display, video, etc.