Nov. 30, 2025

Lead Product Marketing Manager

Apollo.io Oxnard, California

Founded in 2015, the company is one of the fastest growing companies in SaaS, raising approximately $250 million to date and valued at $1.6 billion. • Lead product launches for your solution, including partnering with Product teams on alpha / beta tests and customer feedback loops, defining customer segmentation and go to market strategy, and partnering with Marketing teams on integrated campaign planning for full-scale general release and adoption • Drive acquisition, activation, and retention strategies in close partnership with the Lifecycle Marketing and Growth teams, including designing onboarding flows that reduce time to first value. • Operate with an ownership mindset: test fast, learn fast, and scale what works What We're Looking For • 7+ years of experience in B2B SaaS product marketing, ideally across both product-led and sales-led GTM motions • Proven success driving go-to-market strategy for a specific solution or product line • Strong cross-functional collaboration comfortable working across Product, Growth, Sales, Enablement, and Customer Success • Excellent communicator and storyteller, skilled at tailoring messaging for different personas and channels • Analytical and action-oriented you know how to connect the dots between product usage, customer insights, and revenue impact • A self-starter who thrives in fast-paced environments and has a bias for action • Ownership mentality you take initiative, follow through, and hold yourself to a high bar Bonus Points • Experience working in a PLG company or GTM motion • Familiarity with sales tech / revenue tech, B2B data, or outbound prospecting tools • Curiosity and initiative in exploring how AI and automation can enhance product marketing, go-to-market strategy, campaign execution, and customer engagement. We're on the front lines of driving productivity for our customers and we expect the same mindset from our team. Why You'll Love Working at Apollo

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