Local Sales Manager Media Advertising (Seattle)

Local Sales Manager—Media Advertising

Seattle, WA

(Willing to Relocate to the Yakima, WA Area)

About This Opportunity
Our Client is looking for an experienced media sales leader to be based in their Yakima bureau office and help lead a high-performing local sales team. This role is for a modern seller–coach: someone who can grow revenue through great fundamentals (new business development, account strategy, inventory/rate management) and through today’s best practices (integrated TV + digital solutions, data-informed proposals, and measurable outcomes).

What You’ll Do
Recruit, coach, and develop a team of Account Executives focused on solution-selling and strong customer relationships. Set clear expectations, drive activity, and build a culture of accountability, curiosity, and continuous improvement. Partner with the General Sales Manager and other leaders to execute revenue strategy, forecasting, and go-to-market priorities. Lead integrated sales planning across linear TV, streaming/CTV, O&O digital, and Phase 3 Digital services (including audience targeting and performance reporting). Join sales calls and ride-along—teaching by doing and helping reps move opportunities forward. Support inventory and pricing strategy with a disciplined approach to ratings, avails, pacing, and yield. Identify new categories and key accounts, create a plan to win them, and help your team execute it. What Success Looks Like A motivated, well-coached team that consistently hits activity, pipeline, and revenue goals. Growth in new local advertisers and deeper share of wallet with existing accounts. More integrated proposals that connect brand storytelling with measurable digital performance.