This role will act as a strategic partner to the Creative Ad Lab (CLab), Content Marketing, and other key stakeholders, ensuring flawless coordination, approval, and delivery of brand associations and activations that connect advertisers with HBO Max’s iconic IPs, Original productions, sports, awards and other strategic brand opportunities. Serve as the main point of contact between CLab and Content Marketing for projects involving brand integration across HBO Max’s content. Collaborate closely with Content Marketing, CLab, Legal, and global teams to ensure brand integrations, co-marketing initiatives, and IP activations are executed seamlessly and in compliance with HBO Max’s guidelines. Develop and maintain a library of regional success stories and campaign highlights to showcase HBO Max’s effectiveness with advertisers, partnering with research and sales teams to integrate performance results and KPIs. Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done.
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