Manager - Digital Media

**This role is for one of the Weekday's clients**

Min Experience: 3 years

Location: Stanford, CA (Hybrid)

JobType: full-time

**Requirements**

**Responsibilities:**

* Oversee daily requests by managing content planning, creation, and publication on Facebook, LinkedIn, Twitter, and Instagram.
* Design and implement social media campaigns to highlight events, new programs, and special announcements.
* Collaborate with freelance social media campaign specialists on special projects and weekly assignments.
* Upload event videos to YouTube.
* Create, design, test, and send 1-4 email newsletters weekly using the Emma email marketing platform.
* Help craft engaging copy and subject lines targeting diverse audiences such as researchers, students, industry partners, and the general public.
* Design email templates and graphics consistent with brand standards.
* Perform A/B testing to enhance subject lines, content, and optimal sending times.
* Refresh social media and email templates, signatures, and branding to reflect the newly merged organization.
* Produce graphics, videos, and other multimedia content using design tools like Canva, Adobe Creative Suite, or similar software.

**Skills:**

* Demonstrated experience with email marketing tools such as Mailchimp, Constant Contact, Emma, or comparable platforms.
* Proficiency with social media publishing and monitoring platforms like Brandwatch, Khoros, or Sprout Social.
* Experience or familiarity with communications within higher education, research, or technology sectors is preferred.

**Education & Experience:**

* Bachelor’s degree plus a minimum of three years’ relevant experience in digital media or communications, or an equivalent combination of education and experience.

### Must-have skills

Digital media

Social media

### Good-to-have skills

A/B testing